It is an experience familiar to many. You see an amazing product on TV that is revolutionary, maybe even life-changing. It is offered by a reputable company, it looks beautiful and it has rave reviews. You immediately order the item or run to the store and buy it for yourself. That is when you discover it is nothing like you expected. Maybe it did not work or at least not as they stated it would. It might not have even looked the same as it did on TV.
It is frustrating, but it is a good learning experience. This is why everyone needs to be very critical of every advertisement they see on TV or elsewhere. Why? Because commercials are made to sell. They cannot by law outright lie, but they can add a lot of very small print, they can ignore a few valid points and they can be very over-enthusiastic about the products as long as they are careful about how they word what they say.
Take for instance a commercial for diet pills. The announcer might state that this pill makes it possible for those who use the product to lose more weight than those who do not. Throughout the ad they show people who have lost tremendous amounts of weight. Now, they may say these people took the pill, but they do not talk about how often they also worked out, what type of diet they had or how long they dieted. It is only when you look at the teeny-tiny print at the bottom of the screen will you see that users of this pill lost an average of 2 pounds more than non-users over a three-month trial. That is hardly worth the cost of this “magical product.”
This is why it is important to be critical of what you see and to ask the questions they do not answer. Questions like, if it is worth $500, why are identical products sold in local shops for a tenth of that price? Look for genuine reviews for every product you are considering before you buy. Do not bother with the testimonials on the commercials themselves, these people are often paid by the company. Instead, go to impartial sites like Snooper Reviews to get the truth before you hand over your money.